supplier information portal

Existing Suppliers

I want to...

Submit a new product

This form contains a summary of all new lines that you are presenting.

For ProductFlow users complete this process through GS1



Join Egg Producer Programme

The Countdown Egg Producer Programme for Free Range and Barn is our commitment to increase the supply available for Countdown stores and our customers. We understand that making a commitment to increase production of these eggs requires investment and takes time. This programme allows farmers to invest in producing additional capacity, knowing that Countdown will commit to retailing the eggs in future.

Find out more about the programme and how to join here.


Submit changes to product details

Fill in this form if you need to make any change to product information, including product description, barcodes and pack sizes.

For ProductFlow users complete this process through GS1




Submit price changes

Cost price changes must be discussed with the relevant Category Manager and acceptance confirmed before WPF forms are submitted. A six week implementation period is required between a WPF being submitted and the cost price becoming effective.

For ProductFlow users complete this process through GS1








Promote my products

Manage your promotional plan in our Promotions Portal. The Promotions Portal is designed to streamline the work you do with your Category Managers. The Promotions Portal generates a single source of information (the Calendar) for deals and promotions that are being negotiated, have been confirmed or are underway.










Raise a claim or dispute

For any claim and dispute queries relating to standard and promotion pricing, please:

For any quantity or payment timing queries, please contact: